by Paul Kiser
USA PDT [Twitter: ] [Facebook] [LinkedIn] [Skype:kiserrotary or 775.624.5679]
Paul Kiser
Article first published as
Taco Bell Says Taco Meat is 88% Real Beef, Not 36%
on Technorati.com
On Wednesday, Taco Bell issued an updated response to a lawsuit claiming that its taco meat was only 36% beef. In this statement Taco Bell CEO and Chief Concept Officer Greg Creed gave facts and figures to challenge the assertion that its taco meat consisted of largely fillers and extenders.
According to Taco Bell, its taco meat consists of 88% beef, and up to 10% of the remainder consists of water and/or spices. Creed again repeated that Taco Bell would ‘vigorously defend’ the claims against the quality of its products. (Read the full statement here.)
This statement clearly refutes the heart of the matter raised in the lawsuit. Two previous statements implied a denial of the accusations, but stopped short of offering facts and figures regarding the content of fillers and extenders of its product. The lawsuit was widely reported on Tuesday by most major news outlets and many online blogs.
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