Tag Archives: Kai Ryssdal

My First and Final (gulp) Imaginary Interview With Terry Gross

05 Thursday Apr 2018

Posted by in Aging, All Rights Reserved, Communication, Entertainment, Fiction, Journalism, Life, Marketing, Nevada, Passionate People, Random, Traditional Media, United States, Women

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[NOTE:  5 April 2038. This imaginary interview with Fresh Air’s host Terry Gross took place in the cafeteria at the National Public Radio (NPR) Senior Care Facility in Washington, D.C., about five blocks from the NPR headquarters.]

Terry Gross WHYY

Fresh Air’s Terry Gross, 1987

Interview with Terry Gross:  Part I

Me:  This is a special guest-host edition of Fresh Air. My guest today is Terry Gross. She has been on radio for 65 years. For over six decades she has been the host of this weekday interview show produced by WHYY in Philadelphia and aired across the nation through National Public Radio stations. She has a degree in English, and a Masters degree in Communication. Among her many honors are a Peabody Award, an Edward R. Murrow Award, a Columbia Journalism Award, a 2015 National Humanities Award, and in 2012 she was inducted into the Radio Hall of Fame. Terry, thank you for allowing me the honor of guest hosting your show, and the honor of interviewing you.

Terry:  You’re welcome.

Me:  You have had a front row seat to the some of the most influential and creative people for over sixty years. Does it ever become boring?

Terry:  Not usually. There is a routine we follow, but each interview is a potential Pandora’s box. We never know what we’ll find until we start talking to the guest. It keeps things edgy.

 Me:  You could have retired decades ago. What has kept you going?

Terry:  A lack of a retirement program. It’s public radio, not “Who Wants To Be A Millionaire.”

[Me:  Pause.]

Me:  So you keep working for a paycheck?

Terry:  Not a paycheck. I get to stay here. Woo-hoo.

Me:  I should tell our listeners, that by ‘here’ you mean the NPR Senior Care Facility.

Terry:  Again, woo-hoo. Look over there. That’s Steve Inskeep eating his oatmeal. They still wheel him over to NPR six days a week.

Me:  To record NPR’s Morning Edition.

Terry:  And to clean the bathrooms…and he’s talking to Cokie Roberts. She’s probably explaining to Steve once again why he can’t have prunes in his oatmeal and prune juice. Here, you get one or the other, not both. That man at that table is Kai Ryssdal. He’s so hot. Oh, and over by the coffee machine is Don Gonyea….oh, wait, he’s trying to snort the artificial sweetener again. Excuse me.

Interview with Terry Gross:  Part II

Me:  We’re back talking to the host of Fresh Air, Terry Gross. Is Don okay?

Terry: He’ll be fine. We’ve told them that they can’t keep the artificial sweetener by the coffee. He finds them every time. Now, where were we?

Me:  I think we were talking about your amazing history on the radio. You have connections to generations of well-known people. How do you keep finding the next ‘Tom Hanks.’

Terry:  It’s not that difficult. After so many years, people come to you. You can usually tell they want to be on the show when they start inviting you to their parties.

Me:  But isn’t it exhausting to come up with high-quality interviews every weekday?

Terry:  Not really. We get at least two shows after each interview.

Me:  You mean re-airing the interview with the person releases a new book or movie?

Terry:  Yes, that, and when they die. We discovered long ago that the interview has a bigger audience just after they die.

Me:  Does that make an original interview less meaningful knowing that it will have a smaller audience, than after the person dies?

Terry:  Of course. But it means my show is easy the day after they’ve died. A little intro. A few edits. Bingo, new show. We call the first interview premorties and the final broadcast postmorties. Premorties is the salad, Postmorties is the entree and dessert.

Me:  Uhm…I see. Lately, it seems that most of your shows are postmorties.

Terry:  Yes. We’ve changed our strategy in the last few years. Now we do the interview just for the postmorties. We interview, he or she dies, we broadcast.

Me:  But what about days when no one significant has died?

Terry:  We have a guy.

Me:  What do you mean?

Terry:  Have you ever noticed that a celebrity dies almost every day except Fridays and Saturdays?

[Me:  Choking a little.]

Me:  You don’t…

Terry: Yes, we do.

Me:  So this interview…

Terry:  You’re a postmortie. You didn’t really think you were important enough for me to have on my show.

Me:  I’m going to …die?

Terry:  Spectacularly. It will be a self-driving car hit by California’s high-speed train. We’re trying to get a Tesla, but they’re really hard to find. Jay Leno used to have one, but it caught on fire. I was hoping we could have you also hit by that Tesla Roadster SpaceX launched twenty years ago, but they said the orbit was all wrong.

Me: oh…that would have been nice…I guess. I think I should head home now.

Terry:  Sure, but be careful. Don’t do anything dangerous before Tuesday.

Me:  okay.

Trump’s Trade Deficit Talk Proves Lack of Knowledge

07 Wednesday Mar 2018

Posted by in All Rights Reserved, Business, Donald Trump, Economy, Education, Ethics, Generational, Government, Government Regulation, History, jobs, labor, Management Practices, Nevada, Politicians, Politics, Public Image, racism, Relationships, Russian influence, selling, Stock Market, Taxes, Technology, Trade deficit, United States, US History

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Trade deficits are bad. Everyone knows a trade deficit is bad. So when a person goes to a store and buys a product they have a trade deficit with that store. That’s bad, correct? They have the product that has value but they don’t have the money. The person has less money and the store has more. That is a trade deficit. So why don’t we build, mine, and/or grow everything so we don’t have a trade deficit?

Tariffs and Trade Wars Kill an Economy

Kai Ryssdal of American Public Media’s (APM) Marketplace had Ryan Kailath explain this on Tuesday using a sandwich shop. The point he made with his report was that we don’t ‘lose’ money in a trade deficit. It’s a point that Mr. “Art of the Deal” Donald Trump should understand, but his words and actions indicate he that he doesn’t understand the basics of international trade.

Trade Deficit:  It’s Not Just About Jobs

Many people focus on jobs when discussing the trade deficit. When other countries make stuff that we buy they create jobs for people in their country. It’s easy to argue that when they have the jobs, we don’t. That’s not necessarily true, nor relevant.

We are the 362.874 kg gorilla in the room when it comes to buying goods. We don’t need menial jobs that pay low wages in this country. We have spent a lot of money to educate people so they don’t have to work menial jobs for low wages. We need jobs that challenge workers and the pay living wages.

Buying inexpensive materials and goods from other countries we put those types of jobs there and have the products to use and raw materials for final manufacturing at a lower cost than if we did the work in this country. We save money and resell those products at a profit, but lower cost.

We create jobs in the secondary outcome of trading with other countries. That system may create a trade deficit, but that is a good thing. Trade deficits mean that a country is saving money because let’s face it, why would a company pay for a product that they could build here for less cost?

Managing a Trade Deficit

Protectionists believe that the United States is the center of the universe. They want to create a trade war with other countries because they believe our country doesn’t need them. It is driven by a racist point of view. Protectionists believe that our economy would be perfect if we didn’t interact with any other country. It is a childish mentality that is fatal in an adult world.

A trade war using taxes and tariffs to prevent trade doesn’t create jobs in the United States. A trade war makes businesses import products at a higher cost and makes other countries angry. A trade war is akin to telling your local grocer that you are going to charge them to allow you to buy food.

Trump is about to ignite a fuse that will blow our country up. The “Art of the Deal” guy isn’t artistic, and he’s giving our country a bad deal.

My Imaginary Interview with Marketplace’s Kai Ryssdal

27 Tuesday Feb 2018

Posted by in Business, Economy, Entertainment, Ethics, Journalism, Marketing, Passionate People, Politicians, Politics, Public Image, Public Relations, Stock Market, Taxes, Technology, Traditional Media, Writing

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Me:  He’s a man who is all business when it comes to business. Kai Ryssdal is the voice of Marketplace, and for the unenlightened, it is a half-hour business news radio show produced and distributed by American Public Media on public radio stations five days a week all over this country. He has been in his current role for 13 years. A graduate of Emery University, then eight years in the Navy, a Navy pilot, worked in the Pentagon, MA from Georgetown, U.S. Foreign Service in Canada and China, even a stint with California Public Radio…tell me, sir, you are a Renaissance Man are you not?

Radio host Kai Ryssdal

Kai Ryssdal: Host of Marketplace

Kai:  I’ve done some things, but I’m not sure what the test is for qualifying as a Renaissance Man.

Me:  Fair enough. Since you’ve been in the big chair at Marketplace the show has won some awards. Edward R. Murrow Prize, an Emmy, awards from radio news directors, and some 12 million listeners. What defines the success of your show?

Kai:  What defines the success of the show?

Me:  When people say Marketplace is a great show because….

Kai:  What we do, or at least is our goal, is to make the issue understandable. If we can’t get someone in her or his car listening to our show to have an a-ha moment on the topic we are discussing, we’ve missed the mark.

Me:  You’ve said the term ‘Marketplacey’ in other interviews. You’ve described it, I believe, as a type of rhythm, a style that is unique that defines the show. Why does it work?

Kai:  I’m not sure I can answer that question. I can tell you that I think it is a style that expresses a serious, but relaxed treatment of the subject matter. It’s not too formal, nor too casual. We try to keep out the political agenda and focus on what is the structure of the problem.

Me:  Might some say you trim down the problem too much? Interviews on Marketplace tend to be short and include the view of only one person, correct?

Kai:  We try to do a mix of viewpoints, but we don’t try to do the point/counterpoint interviews. We try to break issues down into small components and cover them in several segments.

Me:  Is it investigative reporting?

Kai:  Not in the sense that we are digging up a secret and exposing it to the world. Our mission is more to educate and illuminate, not uncover.

Me:  But doesn’t that mean you control the process?

Kai:  I’m not sure I understand your point.

Me:  Do you decide what people learn about an issue? Do you shape the issue for the listener?

Kai:  Not with a nefarious intent, but we do clear away the clutter of the issue so a person with little or no experience in the subject can understand the details of the problem.

Me:  Okay, we’ll have to leave this here. Kai, thank you for your time.

Kai:  Thank you.

Ryssdal Allows Guest To Euphemize High Crude Oil Price As Desirable

26 Wednesday Apr 2017

Posted by in Aging, Business, Customer Service, Ethics, Government, Government Regulation, Green, History, Management Practices, Politics, Public Image, Public Relations

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As host and senior editor of NPR’s (National Public Radio) business-focused, Marketplace, Kai Ryssdal has a tough job. He and his staff have to meld business, politics, and society into small chunks of edible information for his listeners to consume during one of four syndicated shows that air multiple times each day.

For most people, developing and presenting an informative, factual, unbiased radio program about business and everything around it would be a tax that is over 100% of their brain’s income. But Ryssdal isn’t ‘most people.’

So it would be perfectly reasonable to give Mr. Ryssdal a break and overlook a segment that didn’t really measure up to a perfect journalistic standard. Sorry, Kai, but you don’t get that break.

Last week, (April 18, 2017,) Ryssdal and Maria Hollenhorst produced a segment on oil pricing called, “Why boom-bust oil prices may be here to stay.” Ryssdal was interviewing former President George W. Bush advisor, Robert McNally who recently came out with a book called, Crude Volatility.

In his book, and during this interview, McNally attempts to generate fear that low oil prices are bad. Only, he doesn’t use the words, “low oil prices.” Instead he refers to price instability and price swings. McNally uses the euphemism of price stability to indicate artificially high crude oil prices are good, and free market, low crude oil prices are bad.

Historical Crude Oil Price (red line = adjusted for inflation. Credit: Wikipedia)

Adjusted for inflation, crude oil prices were relatively stable for forty years at around $20/barrel from 1933 to 1973. McNally implies that once OPEC began controlling the oil market in the 1970’s, the artificially high price of crude oil was a ‘stable’ oil price. He seems to suggest that the return to lower oil prices at the end of the 20th century and in the past two years are a sign of instability, simply because the free market is controlling the prices.

From his book and interview, it is clear that McNally is a conservative, on a first name basis with major oil executives, and one who believes that the future consumption of oil, as Agent Smith might say, is the sound of inevitability. It is also clear McNally desires to be a mercenary for oil corporations that seek to manipulate the market for their gain.  

What isn’t clear is why Kai Ryssdal gave him a pass on his attempt to generate fear of free market influences on crude oil prices. Ryssdal is too smart to not see McNally’s pandering to his oil clients, and the Marketplace staff had to know that McNally is not an unbiased source of information. 

Sure, high oil prices are good for oil companies and their investors, but wasn’t this past election allegedly about making things fair for the poor guy who has to pay the price at the pump?

(Marketplace is owned and operated by American Public Media)