Tag Archives: Games

Pokémon NO GO December Events

24 Saturday Dec 2016

Posted by in About Reno, Business, Communication, Customer Relations, Customer Service, exercise, Generational, Health, Honor, Information Technology, Internet, parenting, Pride, Public Image, Public Relations, Recreation, Technology, Travel

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The Pokéstop locator screen reinforces the blandness of the game with no interesting creatures for kilometers

The Pokéstop locator screen reinforces the blandness of the game with no interesting creatures for kilometers

Pokémon GO has announced its Christmas/New Years events and players were served coal in their stockings. It’s clear the people at Niantic are out to teach their customers about having expectations, and they want to end any hope for trainers that the game will become reenergized.

The stunning game of the Summer of 2016 has been replaced by an anemic and expensive app that rapidly drains the phone battery, insults players, and rewards loyalty with false hopes. Those loyal players have kept a belief that Niantic was committed to keeping the game interesting, and that by the end of the year there would be scores of new characters in the field to seek and capture.

Instead, we discovered that the naysayers who pitied us for playing a game that they felt was a waste of time, were correct. The Pokémon GO game has become Pong. 

Niantic’s cruel trick of December 12 was doubled down with the anti-event for the end of the year. Not only did Niantic fail to add new characters in the field…AGAIN, they took away the double point bonus of the Halloween and Thanksgiving events.

I’m embarrassed by my support for Pokémon GO. I thought Niantic was a company who appreciated their customers, and were keenly aware of what had to happen to keep their loyal players and bring back their old ones, but I was completely wrong. I apologize to former players who I mislead. Niantic is not going to reenergize the game, and it is a waste of time.

Pokémon GO Partners With Starbucks

08 Thursday Dec 2016

Posted by in Branding, Business, Communication, Customer Relations, Customer Service, exercise, Green, Information Technology, Internet, Public Image, Public Relations, Relationships, Social Interactive Media (SIM), Social Media Relations, Technology, The Tipping Point

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It's official!

It’s official!

It’s no longer rumor. Pokémon GO is now a partner with Starbucks, and it is the perfect match.

At shortly after noon today (8 December 2016,) Mountain Standard Time, Niantic (the developer/partner of the Pokémon GO app for The Pokémon Company International aka: TPCi) turned on over 7,500 new PokéStops and Pokémon Gyms at Starbucks locations around the United States. Starbucks also began serving Pokémon GO frappuccinos to complete the partnership.

During its July launch, Pokémon GO placed PokéStops and Gym in retail centers and malls, creating a windfall of potential customers; however, businesses were not active partners with Pokémon (TCPi.) This week’s launch of business partnerships with Starbucks and Sprint (launched yesterday) signals a new era in cross-pollination of business interests with increased customer traffic created by the Pokémon GO game.

Rumors suggest that Pokémon GO is not finished in December surprises. The most anticipated update is the addition of the second generation of Pokémon GO characters. Trainers (players) are running out of new characters to capture, so a holiday event that includes expansion of the character field would be vital to keeping trainer interest.

Stay tuned!

Successful Exercise Incentive Program Disguised As Smartphone Game

03 Saturday Dec 2016

Posted by in About Reno, Aging, Business, exercise, Generational, Green, Health, Information Technology, Internet, Public Image, Public Relations, Sports

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Exercise is evil. Almost anything we do to exercise is tedious, which is why many of us don’t do it. Newsweek® tells us that seven out of ten people in the United States are overweight. Several sources have suggested that we should walk about 10,000 steps a day, or 8 kilometers (about five miles) but most of us don’t.

However, all that changed in July of this year.

On 6 July, a new game application (App) was launched for use on smartphones. The App creates a real world Google-based map of the player’s location and uses incentives to encourage players, (also known as the trainers,) to walk. Incentives include fictional characters that must be collected. Some characters are common, some are less common, and some are exceedingly rare. Each character that is collected, or captured scores points for the trainer.

Users of new exercising app

Users of new exercising app

In addition to ‘hunting’ for characters, trainers can walk around public areas such as parks, campuses, and commercial shopping areas (like downtown areas and malls) to find locations, or stops, to free supplies used to capture, cure, and hatch more characters.

The hatching process also encourages walking. Trainers who collect character eggs at a stop must walk either two, five, or ten kilometers (1.2 mi., ≈3 mi., or ≈6 mi.) to hatch the egg. The greater the distance to hatch an egg, the rarer the character.

The game limits the speed of the trainer to a walking pace. Even the cruising speed of a bicycle is too fast for obtaining mileage (kilometerage?) credit towards an egg hatch, and most game functions shut down at anything approaching the speeds of motorized travel.

After it’s launch, the game became the most successful launch of any App in history with over 10 million people downloading the App in the first week. It was so successful that some were threatened by the amount of people exercising in public areas. 

Most people know the exercise App by the name Pokémon GO. Millions of people use it every day and many of them don’t realize that it is encouraging them to exercise.

Copyright 2016 – Paul Kiser