Tag Archives: Education

GOP Political Syndicate Seizes CO School District

10 Thursday Feb 2022

Posted by in Colorado, Conservatives, Education, Ethics, Family, Government, Health, Medicine, parenting, Politicians, Politics, Voting

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Four people are all it takes. Four people can take over the control of a school district of 67,000 students and implement a political agenda that has nothing to do with educating young citizens. It also requires a small, well-financed political syndicate to put those four people into public office. That is what happened in Colorado’s Douglas County.

The Faces of the Conservative Political Syndicate. The recently elected Douglas County School (Colorado) Board Directors

Last November, four new members were swept into the non-partisan seats on a unified conservative platform. The candidates were united in opposing basic health precautions during a pandemic. They also opposed teaching facts about United States history that make some caucasian people uncomfortable. It was a clear, partisan agenda.

Once sworn into office, their first move was to elect themselves as the President and Vice President. The vote was 4 to 3 with the newly elected members banding together to control the vote. The following week they held a Special Meeting where, on another 4 to 3 vote, they then made pandemic health precautions for students and staff voluntary.

The new Board members exposed faces indicate who voted to end mask mandates.

Their next step was even bolder. In a possible violation of open meeting laws, the new President and Vice President of the board met with the Superintendent of Schools and told him to resign or be fired. He refused to resign, so on 4 February, they called a special meeting and fired the Superintendent without cause on a vote of 4 to 3.

These unilateral actions have injected chaos and anger into the school district. The new Board members have followed a ‘Shock and Awe’ strategy to replace educational-based leadership with a politically-motivated dictatorship.

Four People Elected By One Campaign 

In June of last year, Mike Peterson, Becky Myers, Kaylee Winegar, and Christy Williams all filed as candidates for School Director of the Board of Education in Douglas County, Colorado. What is unusual about their filing is that all four candidates filed on the same day, in consecutive order, and all used the same mother/daughter team as their Registered Agent (Marge Klein) and Designated Filing Agent (Tammy Klein). According to NBC News, all four candidates also shared Holly Osborne Horn as their joint Campaign Manager. 

The people behind the Political Syndicate curtain

Marge Klein is the President of SWS Polifi, and according to LinkedIn, Tammy Klein (aka Tammy Ann Scott) is the Director of Operations of the company. The company is located in the small town of Ft. Lupton, Colorado, in rural Weld County. According to the website, the purpose of the company is to handle the management, media, finances, and reporting for political campaigns. SWS Polifi has been contracted by several Republican campaigns including the 2020 Congressional campaign for Lauren Boebert. The company received over $20,000 from that campaign.

The campaigns for all four candidates were registered under different campaign committees but were, in fact, packaged under one political syndicate titled “KidsFirstDCSD“. The KidsFirstDCSD website only lists the candidates’ names and not who is managing or overseeing the organization.

As part of the campaigns, the syndicate created slick, professional videos featuring each candidate touting their support for parents, teachers, and students. The candidates also had equal access to other media and publicity material normally reserved for a State or Federal office.

Who is the Syndicate’s Leader?

The orchestrator of the political syndicate is not obvious. Horn, the campaign manager, has no obvious background in mounting a political campaign prior to becoming part of the KidsFirstDCSD syndicate. It would seem that she lacks the experience to organize and lead a single campaign, let alone manage four campaigns at once.

Horn’s role with the syndicate may have been as simple as being the correct person, in the correct place, at the correct time. In December 2020, she gained the attention of the Denver CBS news affiliate by leading a small protest in Castle Rock over business restrictions during the pandemic. This public exposure may have led to gaining the attention of the political syndicate, which benefited by having a campaign manager that actually lived in Douglas County. 

Holly Osborne Horn at a small protest against health precautions during the first year of the pandemic.

When is this going to end? When is this going to stop? The data and the science are there…

Holly Osborne Horn
December 2020

Marge and Tammy Klein both are more likely to be the driving force behind the syndicate. Both have more experience as political operatives and connections to donors and conservative leaders in Colorado. Of the two, Marge Klein is the matriarch of the business and no stranger to Douglas County School Board elections.

Lessons Learned From 2017

The 2017 election school board election served as a dress rehearsal for conservative forces in Douglas County. Republican political operative Marge Klein also served as the Registered Agent for all four of the 2017 conservative, anti-public school candidates. Klein’s candidates raised $147,586 but they were defeated by opponents that raised $64,000 less in campaign contributions.

In 2021, Klein returned with four new conservative candidates and a pipeline of donor cash that was over one and a half times greater than 2017. The combined campaigns of the KidsFirstDCSD political syndicate raised almost $390,000. Eighty percent of that money came from seven donors that were filed as giving the same amount to all four candidates. 

Four-Way Split of Campaign Donations

The Big Seven

Who are the seven big donors? The list is an unusual group.

Eric Garrett – Total donations:  $120,000

Eric Garrett

Major donor, Eric Garrett is not a resident of Douglas County…or of Colorado. He is a resident of Indiana with business interests in many states, including Colorado. He is the Founder and President of The Garrett Companies. The company was founded in 2014 with small apartment projects and now has expanded into multifamily property development, construction, and other real estate ventures.

His involvement in the political syndicate that elected the four members of the Douglas County school board seems to be ideological. His Facebook page indicates a strong dislike for Democrats and includes a post of a Covid19 conspiracy theory.  

Mike and Andrea Slattery – Total donations:  $120,000

Mike & Andrea Slattery

Both Mike and Andrea Slattery are residents of Douglas County. Their source of money is not obvious. Mike is associated with Sierra Aircraft Sales, LLC, Jmjk Managment, Inc., and the Slattery Family Foundation, all in Florida. They own a 1,400-acre equestrian center in Sedalia, near Castle Rock and they recently purchased The Emporium in Castle Rock. Both are in their mid-30s and they have children.

 

R. Stanton Dodge – Total donations:  $50,000

R. Stanton Dodge

Donor R. Stanton Dodge is not who one might expect to be a part of a conservative political syndicate. He is an attorney and a resident of Douglas County. Dodge serves as Chief Legal Officer for DraftKings, the world’s largest daily fantasy sports platform, with its headquarters in Boston, Massachusetts.

He also serves on the Board of Directors of National Jewish Health and the Colorado Supreme Court Nominating Committee. He has supported Republican candidates for public office. Of note, he contributed to moderate Republican, Mike Coffman during his successful campaign to be Mayor of Aurora.  

Roy Klein – Total donations:  $8,000

The filed campaign report of donors states that Roy Klein is employed by Western Development Group in Denver and gives an address for him in Lone Tree. The company website only has a contact page and doesn’t offer any other information. It is unclear if he is related to Marge Klein of the KidsFirstDCSD political syndicate.

George Solich – Total donations:  $6,000

George Solich is listed on the filed campaign report as connected with Energy IV, LLC in Greenwood Village in Arapahoe County. He is also associated with FourPoint Energy and LongPoint Minerals. Solich a significant figure in the energy and mining industry.

In 2019, he was named as President of the Castle Pines Golf Club; however, it is unclear if he actually lives in Douglas County.

Ralph Nagel – Total donations:  $4,000

Ralph Nagel is has an interesting background. He seems to have little or no connection to Douglas County. He is listed as ‘Retired’ on the campaign donor report but Nagel also is noted as a visual artist in Denver.

Ralph Nagel and his spouse, Trish, were the named donors for a 356 room residence hall on the campus of the University of Denver that was completed in 2008. 

In the past three decades, Nagle has been associated with multiple organizations in Denver including the Nagel Foundation, Top Rock Holdings, inc., Arvada Meridian, LLP, Cherry Hills Meridian, LLP, Lakewood Meridian, LLP, The Vista Meridian, Ltd., Englewood Meridian, LLP, Hillcrest Meridian, LLP, Temple Meridian, LLP, Meridian Retirement Communities, LLP, Seventy-Three, Ninety-Three Partners, LLP, Ciga, LLP, Amani, LLP, Legan (sh), LLP, and Lumberjack Hill Apartments, LLP.

The Meridian properties were a chain of retirement homes. 

Leo Stegman – Total donations:  $4,000

Leo Stegman is also listed as retired and living in Highlands Ranch in Douglas County. He serves on the Board of Directors of Step Denver, a program to help low-income men with addiction issues. Like Roy Klein, Stegman maintains a low profile on the Internet. A Google search reveals very little information on his background.

Questions That Remain

There seems to be no legal restriction on allowing the ‘packaging’ of candidates by a partisan political syndicate for election to non-partisan office. This election and the sweeping power being used by the newly elected Directors of the Douglas County School District raise many questions. 

  • It is legal, but is it the intent of the election rules for non-partisan offices to be packaged and campaigned by a clearly partisan political syndicate?
  • Should a handful of donors be able to pump massive amounts of money into a local non-partisan school board to take control of a partisan agenda?
  • Who is/are the people behind the political syndicate that actually managed the four campaigns as one?
  • Since the amount donated is almost identical for all four candidates under the KidsFirstDCSD political syndicate, and since eighty percent of the money came from only seven donors, was some or all of the money coming from another source and channeled through straw figures?
  • Should there be a full investigation of the KidsFirstDCSD political syndicate and an audit of all of its records and communications, including the campaign manager and the agents of record? 

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Nevada Education: The War On Children

22 Monday Apr 2019

Posted by in About Reno, All Rights Reserved, Business, Conservatives, Economy, Education, Ethics, Government, jobs, labor, Management Practices, Nevada, Politicians, Politics, Reno, Taxes, United States

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Nevada Schools Closed on April 9th

April 9th was the last day of school in Nevada. Teachers, students, and staff will continue to keep the schools active until June 7th, but they are essentially working for free. This is based on a simple assumption. The assumption is that Nevada children should have the same level of funding as the average student in the United States. It doesn’t because education in Nevada is under siege and being starved of the funds it needs.

Schools in the United States spent an average of $11,762 on each student in the 2015-16 school year (the latest data available.) Nevada only spent $8,615 per pupil. [Sources:  Governing.com/U.S. Census Bureau Update 1 June 2018] Nevada funds their student’s education at 76% less than the average U.S. student. That is down from 83% in 2007.

Downward Spiral: Nevada per pupil funding as a % of the U.S. Average

At 76% of U.S. average per pupil funding, and based on a 180-day school year, Nevada’s per pupil funding runs out on April 9th, while the average U.S. student is funded to the end of the school year.

Nevada Education:  The No Money Myth

According to Education Week’s Quality Counts 2018, only Idaho ranks lower in School Finance and Nevada’ Overall education score is the worst in the United States. [Source:  Education Week 17 Jan 2018, updated 10 Oct 2018] But why doesn’t Nevada adequately fund public schools?

Nevada’s school funding, or lack thereof, is based on the assumption that Nevada is a poor State. Many believe that Nevada’s industries are overtaxed and cannot pay more in taxes than they are currently. They are not overtaxed. In fact, they’re hardly taxed at all.

Nevada is Not California, But It’s Not Nothin’

Nevada sits next to the 5th largest economy in the world, California. California casts a long shadow over almost all the other states in the United States, and it is true, Nevada’s Gross Domestic Product (GDP) is less than six percent of the Golden State.

Nevada’s GDP increased by 3.8% in 2017. In 2018, Nevada’s GDP increased by 5.7% in Q1, 4.3% in Q2, and 4.1% in Q3. (Source: U.S. Bureau of Economic Analysis Table 1)

However, Nevada’s GDP is not minor. In the United States, Nevada’s GDP is ranked 33rd (2017.) If Nevada were a country its GDP would rank 55th in the world. [Sources:  Wikipedia GDP World GDP USA] Nevada’s growth in GDP in 2017 was the second largest in the country.

What We Got Here…Is a Failure to Tax

Nevada’s problem is an almost religious belief that corporations should not pay taxes. Almost every tax in Nevada impacts the consumer, not the business. The gaming industry contributes almost nothing in taxes. They collect taxes from the winnings of the customer and collect lodging and entertainment taxes from the guest, but they pay no State corporate tax on their profits. They are essentially a tax collector for the State of Nevada, but not a taxpayer.

Nevada Mining’s Dirty Truths

Mining is one of Nevada’s major industries with a real GDP of $4.3 billion. [Source:  US ReapProject.org] Richard Perry of the Nevada Division of Minerals stated that in 2017, gold mining alone produced over $7 billion. [Source:  Nevada Business 1 Aug 2018] Since 2014, gold production has been increasing every year. [Source:  Nevada Mining Association] In 2017, Nevada accounted for 72% of all U.S. gold production. [Source:  Nevada Mining Association] Mining also offers one of the highest average wage of any industry in Nevada at just over $90,000.

It’s the other truths that make the ethics of the Nevada mining industry disturbing. Despite being a major industry, taxes paid by mining activities will only account for 1.1% of the State’s tax revenue during the 2017-19 budget. Cigarette taxes will account for almost four times the tax paid by mining. [Source:  Nevada Revenue Reference Manual 2017] 

Nevada’s Current State Revenue: Smoking is almost four times better for Nevada’s budget than mining

In 2018, Nevada ranked second in the world. For what? The mining industry ranked Nevada as having an almost a perfect score for having the most favorable policies in the world. Nevada is also ranked number one in Investment Attractiveness. [Source:  Fraser Institute 2018 Annual Mining Survey] Mining loves Nevada, in large part, because of a lax environment of taxation, labor, and regulation. Simply put, Nevada lets mining walk away with its natural resources with little benefit to its citizens.

One thing the Nevada mining industry does best is to control the message. They boast of having the highest average salary in the State. What they don’t emphasize is that mining only employees about 14,000 employees. [Source:  Wikipedia]

Mining’s high salaries are a result of, 1) employing few unskilled workers, and 2) competitive issues. They are trying to recruit highly skilled professionals to live and work in a rural, isolated environment. The high salaries are due to a workforce that is heavily mechanized and uses few unskilled labors. One report explains the employment situation in the Nevada mining industry:

Support positions represent the minority and are low-paying jobs, but this sector pays and average of about $90,000, if you’re lucky to get one of the mining or administrative positions.

Newsmax 14 Apr 2015 M.A. Smith 

 At War:  Disinformation About Public Schools

The motivation behind the war on Nevada children is greed. Also, a certain element in Nevada opposes the public education concept. This element, largely led by Nevada’s major industries, seem to believe that education is a black hole that consumes money but has no financial benefit to them.

The strategy has been to demonize public schools. For decades, a disinformation program has promoted the idea that public schools are corrupt, wasteful, and evil. Nevada’s business community, especially mining and gaming, have used their money and resources to back candidates that work to prevent adequate funding of public education. 

In addition, certain politicians have resurrected the belief that education should be centered on the concept of a deity. In 2015, Nevada Republicans passed a measure that would give parents taxpayer money to send their children to religious-operated schools. Republican Governor Brian Sandoval, whose children had attended a Catholic elementary school, signed the bill into Nevada law.

In 2016, the Nevada Supreme Court ruled the law to be unconstitutional but left the option open for Republicans to write a new bill that would allow taxpayer money to be given to parents for private religious schools. [Source:  AP 29 Sep 2016 – M. Rindels]

The Teacher Salary Deception

Those who are waging war against Nevada’s schools will point to the average teacher salary in Nevada. At $57,366, Nevada’s average teacher salary ranks as the 18th highest in the nation. [Source:  Business Insider 11 Feb 2019 – M. Perino] It is one of the few bright spots in the education story of the State…until you look closer.

With Nevada’s relatively high average teacher salary, one would expect the amount of money spent on instruction in Silver State’s schools to also be high, or at least above average. It is not.

Nevada’s per pupil spending on instruction is even worse than its overall per pupil spending. Nevada is only spending 73% per pupil than the U.S. average. So if the average Nevada teacher is paid more, why is instructional per pupil spending less?

The answer lies in Nevada’s teacher to student ratio. A single Nevada teacher instructs the same number of students as 1.6 teachers in the nation’s typical classroom. At almost 26 students per teacher, Nevada ranked first in the United States in student/teacher ratio for both 2016 and 2017. [Source:  NEA Research Table B3 Apr 2018]

Nevada pays teachers more than average because they have fewer teachers to pay. 

At War:  Infiltrate and Subvert

Stacking the Deck

Another tactic by anti-public school forces has been to infiltrate both local and state public school institutions and subvert efforts to increase public school funding to appropriate levels. The President of the Nevada State Board of Education is Elaine Wynn, co-founder and Director of Wynn Resorts, one of Nevada’s largest gaming corporations.

Seven of the eleven State Board of Education members do not have a degree in education, nor have they been employed as a public school teacher. The only active teacher on the Board is a part-time music teacher. [Source:  DOE.NV.GOV] The State Board of Education is designed to allow people with a vested interest in keeping a tight reign on funding for education.

At the school district level, the demoralizing environment of underfunded schools has caused the loss of great educators leaving the profession. This has also allowed in people who have a sadistic pleasure in experimenting on children. In the Washoe County School District (WCSD,) Nevada’s second largest, the vacuum of qualified teachers has attracted a few administrators and teachers that have seized the opportunity to push for cruelty in the schools.

Ms. Ratched is in the Classroom

The primary agenda of these dysfunctional administrators and teachers seems to the establishment a strict disciplinary state in the schools using the term, ‘rigor,’ as a code word for mental and social abuse of children. Rigor is interpreted by some teachers as an excuse to require hours of studying at home every night. When students fall behind, the teacher and the school blame the student for being mentally and/or emotionally flawed. Like Nurse Ratched in One Flew Over the Cuckoo’s Nest, a passive-aggressive teacher thrives in an environment where they’ve been approved to be tough on the students. 

Nurse Ratched also applied rigor and strict discipline to the people in her charge

Student absences are seen as opportunities by some teachers to burden the student with hours of makeup work. This work is added to the hours of homework that these same teachers send home every day. This work is due within 48 hours of receiving it. [Source:  WCSD Website] Some teachers have interpreted this policy as beginning 48 hours of being posted online, meaning students are expected to retrieve their makeup work at home while they are sick.

Some teachers have opted to use homework as an alternative to classroom instruction. In one case, a math syllabus for 7th-grade students warns students that homework will include introducing concepts not discussed in the classroom. The student is expected to research the concept at home and teach themselves how to complete the math problem. A math teacher reportedly told her students, “I’m not here to teach you, I’m here to grade you.”

I’m not here to teach you, I’m here to grade you.

Washoe County School District Teacher

During the past school year, the district also attempted to implement a program requiring students to complete improvised curriculum from home during ‘Snow Days.’ This program, known as ‘Digital Snow Days,’ had no educational justification. [See previous article] It was implemented under the banner of rigor and even though it was considered unlawful by the State Board of Education, certain district administrators vowed to pursue the program.

A typical child will often say they hate school, That’s expected, however, the fallout from an excessively cruel school environment is that students learn to hate learning.

Nevada Education:  Everyone Loses

In Nevada’s War on Children, everyone loses. Children that hate learning may do well on tests and graduate, but their motive is to do what is necessary to get away from school, not move forward with their education.

Employers that need bright, eager, well-educated employees to be competitive find Nevada high school graduates lacking. Companies like the aerospace company, Sierra Nevada Corporation, has its headquarters in Nevada where it escapes corporate and personal income taxes, but most of the company’s workforce is in Colorado. The jobs go to where the qualified people live.

Schools lose because they can’t keep great teachers who are faced with impossible work conditions. When schools recruit new teachers they are beggars offering salaries that don’t reflect the degree of education, training, licensure, personal scrutiny and professionalism required. Often they get the person willing to work for the salary, not the person they want in their school.

Parents lose because they have to confront the reality of underfunded schools, but their words fall on deaf ears when they seek remedies to the situation.

Nevada Education:  In a Tunnel Going Nowhere

There is no light on the horizon for Nevada’s schools. The current legislative session that will set the budget for the next two years will once again close without any effort to correct Nevada’s underfunding. Each year, Nevada’s per pupil funding will fall farther behind the funding for the average student in the United States. Money that belongs to Nevada’s children will end up in the bonus for a corporate executive…and the politicians will just shrug their shoulders and go home.

[NOTE:  Additional historical data was obtained from the Public Education Finances Report from the U.S. Department of Commerce, U.S. Census Bureau for 2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015]

‘Rigor’ is About a School’s Public Image, Not Education

18 Tuesday Sep 2018

Posted by in About Reno, Business, Conservatives, Discrimination, Education, Ethics, Generational, jobs, Nevada, parenting, Politicians, Politics, Public Image, racism, Reno, Science, Taxes, United States, Universities

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Education 2020 Series – Part II:  Rigor

Rigor:  An End That Ignores the Means

Rigor is a catch phase in education. Rigor is touted by business and conservatives as preparation for college and/or the ‘working world.’ The application of rigor is often interpreted by educators as ‘making the students work hard.’ The argument is a continuation of the belief by conservatives that all the problems in the world are the fault of the individual. Schools would be great if only the students worked harder.

The irony is that the definition of rigor doesn’t match the conservative use of the word. The Merriam-Webster Dictionary uses the following words to define ‘rigor.’

“…severity, unyielding or inflexible, strictness, austerity, an act or instance severity or cruelty, a condition that makes life difficult, challenging, or uncomfortable, strict precision: exactness…”

All of these words indicate that rigor is a cruel and inflexible education system that ignores everything we have learned about best practices in teaching. 

Emphasis on Test Performance

My son is in the seventh grade in the gifted and talented education (GT or GATE) program of his school district. This his third year in the GT program and he is no stranger to a heavy homework load. Prior to joining the GT program, he attended a public charter school run by a Turkish Islamic group. In that school, he was also subject to rigor in the form of hours of homework designed to facilitate high test scores on standardized test required by the State of Nevada.

The purpose of rigor at the public charter school was two-fold. First, the public charter school administration used the high test scores as a shield to protect it from scrutiny by the school district and those test scores created an image of quality education for the school. Second, rigor was used to wash out all but the best academic performers in order to retain only college-bound students. The school has been in operation for 18 years; however, since they have had a K-12 program, the school graduates less than 25% of the students that were at the school in seventh grade. The rest of the students presumably move to other schools, which allows the charter school to brag about its 100% college-bound rates.

This week I attended my son’s “Parent Open House” His instructors pointed out their elaborate ‘agenda’ boards that covered the curriculum each day of that week. The agenda detailed in-class activities as well as assigned homework. They listed the multiple websites that are primarily established for one-way communication from instructor to student. Students are expected to constantly monitor the information provided and bear the burden of being aware of all requirements made by every instructor from every class.

Corporate Job Standards For Children?

It was a display of organization of information that any middle manager or corporate executive would envy. No student could possibly say that they didn’t know what was required of them. In the corporate world, we call these type of complicated objectives “Job Standards.”

Job Standards in the working world are used by managers to set expectations, then allow the manager to judge an employee’s performance. It sounds great, but Job Standards fail to provide mentoring for the employee, nor do they identify the shortcomings of the manager. If an employee has not been given the necessary training or resources, Job Standards create a situation to punish the employee. If the manager is partially, or completely at fault for an employee not achieving the expectations set down in the Job Standards, the employee potentially will be penalized.

Like corporate job standards, the concept of rigor in education create a system designed to produce results regardless of the objectives are realistic or not. It puts all the pressure on the victim of rigor and absolves the one who inflicts the rigor. If the student succeeds, the instructor and school can claim victory. If the student fails, it is the fault of the student.

To Mentor Students Or Throw Them In the Deep Water?

Instead of following an educational model that is based on mentoring the student, rigor is the educational model that follows the conservative concept of ‘sink or swim,’ and if the student sinks, it’s their fault. The fact that students are overwhelmed by the hours of homework and the confused by all the information coming at them from multiple instructors is acknowledged as a fact of life, not a problem. Counselors are sympathetic but cite the problem as the student’s need to adjust, not the school overreaching.

This is not to suggest that students need to be coddled, or that a challenging curriculum is wrong….let me say that again…this is not to suggest that students need to be coddled, or that a challenging curriculum is wrong;

This is not to suggest that students need to be coddled, or that a challenging curriculum is wrong…

…however, the conservative belief that education is simply a matter of demanding a heavy workload and establishing Job Standards for students is not appropriate. Twelve, thirteen, and fourteen-year-olds are not corporate employees, nor should they be subject to extended periods of excessive heavy workloads. 

The Ugly Side of Educational Rigor

It should also be noted that educational rigor benefits specific groups. Students from wealthy families have more resources for tutors, computers, etc. to help them cope with the heavy workload and digital format. Students from Caucasian or Asian families also tend to have an advantage as their cultural background has established decades of high educational expectations. This means that the students from poorer economic situations and other minorities will not have the same support and become more at-risk under the rigor model.

The failure of the rigor model is that it de-emphasizes a mentoring model and focuses on a ‘sink or swim’ model. Not only is rigor wrong for the pedagogy used in our schools, but it also is biased towards certain socioeconomic and ethnic groups. It will only be a matter of time before there is enough research to prove that schools that employ ‘rigor’ in the curriculum are discriminating against certain ethnic groups. 

Educational Landmines: Questioning the Pedagogy of Your Child’s School

17 Monday Sep 2018

Posted by in About Reno, Business, College, Conservatives, Discrimination, Education, Ethics, Generational, Government, Higher Education, jobs, labor, Life, Nevada, parenting, Politicians, Politics, Public Image, racism, Religion, Reno, Science, Taxes, Universities, US History, Voting

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Education 2020 – Part I:  Criticizing Pedagogy

Dangers of Discussing Pedagogy

Before any discussion of education begins, one must accept that if a parent questions the pedagogy (the methods and practice of teaching) of their child’s school that they risk being attacked, especially by other parents. My personal experience has been that other parents may become passionate about how wonderful the school is, even if there is clear documentation of problems within the school.

Sadly, parents who do criticize their child’s school often lack the knowledge and understanding of pedagogy to intelligently discuss issues and concerns. This has created a long history of parent’s crying ‘wolf’ about problems in the school. Now, all parents are assumed to be uninformed and overprotective, and their concerns and issues to be insignificant.

However, parents do have a legitimate perspective on the education of their children. It must be assumed that the parent will be biased toward their own child, but that does not completely negate the perspective. 

Who Are the Experts For Pedagogy?

Ideally, pedagogy should be influenced by people who have expertise in education. Experience and or advanced degrees in the field are factors, but should one educator’s opinions determine the pedagogy for all educators? Research is also a factor; however, simple data (graduation rates, test scores, etc.) is not research because this data is not peer-reviewed. Without peer review, critical questions are left unanswered regarding the validity of the data.

In our country’s current political climate, the idea of equal opportunity in education for all has been supplanted by education to meet the needs of corporations and religious interests. The decades-long effort of lower taxes and attacks on public schools have led conservatives to invade the school boards and districts to plant a new agenda that benefits particular groups. To support their agenda, conservatives often use single viewpoints of an expert touting his or her ‘years’ of educational experience, or advance degrees to support their political agenda.

Who Speaks For the Children?

Is there a legitimate voice in determining the pedagogy of our schools? Yes and no. Teachers and students are the core of education of our youth. Mentoring, not rigor should be the core of pedagogy in any legitimate school. Pedagogy should not be guided by what will make a student a better worker, but by what will develop the skills and ability of the student to make them a better person. Parents are biased, but parents should serve as an assistant to teachers regarding their child’s education. 

Most administrators and politicians should not have a significant role in pedagogy simply because they may have a corrupted interest in what is best for the student. Cutting costs, serving political and/or religious interests, etc. should not be part of the teacher/student interaction.

Finally, research, not data, should be at the core of pedagogy. The research should be unbiased for gender, race, and/or socioeconomic status. Graduation rates are meaningless unless there it can be documented that graduating from high school has led to personal, economic, and social success in adult life after graduation. College-bound rates are meaningless unless the student actually succeeds in college and completes a degree. Test scores and standardized tests are meaningless unless it can be proven that high test scores relate to success in adult life.

The Education 2020

It is dangerous territory to initiate a discussion on pedagogy and education in the United States of America; however, it is absolutely necessary. The future is determined by the wisdom of the present. Now is the time to discuss and correct the derailment of pedagogy in our schools.

The purpose of the Education 2020 series is to continue the discussion, identify the problems, and seek solutions.

Nevada Education: School District Regular Instruction Budget $22.5 Million Less Than Decade Ago

19 Thursday Apr 2018

Posted by in About Reno, All Rights Reserved, Business, College, Conservatives, Education, Ethics, Generational, Government, Higher Education, History, Honor, Life, Nevada, parenting, Politicians, Politics, Pride, Public Image, Public Relations, Reno, Taxes

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To understand why Nevada is ranked the worst for Education, one only has to look at the State’s Washoe County School District (WCSD.) The expense for “Regular Instruction” was $22.5 million less in 2017 than it was in 2008. For next year’s budget, the district that includes Reno/Sparks schools is looking to cut the budget…again. The deficit in the budget is caused by a dysfunctional State taxation system that fails to provide the needed revenue to fund the government.

Graph 1. 0 – WCSD Regular Instructions Expense (Actual vs. 2% adj. for inflation)

Nevada Education Never Fails to Fail

There is one significant item in the school district’s financial reports. Under expenses, WCSD reports “Regular Instruction.” It is the money spent in the classroom for educational functions. It does not include the special education, vocational, nor extra-curricular programs. Regular Instruction expense is the core of the existence of public education in Nevada.

Instruction – Expenditures associated with providing direct regular instruction to students consisting mostly of salaries and benefits for teachers, teacher aides and assistants, as well as other direct instruction costs for supplies, textbooks and equipment. The category also includes costs for teacher substitutes, ROTC teachers, Early Separation Incentive Program (ESIP) costs and sick leave payout. 

Definition of “Regular Instruction” page A15
Fiscal Year 2016-17
Final Budget Summary with Detailed
Budget Accounts and Positions
May 24, 2016

In 2008, the money spent for Regular Instruction in the school district was $249 million. In 2017, only $226.5 million was spent. A reduction of $22.5 million dollars from spending needed ten years prior. Adjusted for two percent inflation per year, the amount of the reduction is $63 million for 2017 fiscal year. The cuts have the forced school district to cut over $475 million dollars in Regular Instruction to keep pace with inflation during the last decade.

Education in Nevada is consistently in the bottom of most State rankings, and deservedly so. The fault is citizens who fail to value education, who elect politicians that seek to dismantle public education. Governor Brian Sandoval has been a primary architect of this effort, which should not be that surprising. When he was elected, his children attended a private religious school. The Legislature decides the funding for education, but they have followed Sandoval’s lead in underfunding public education.

School districts have given up battling the State for more money. Now school boards consist of people who seek to cut budgets instead of demanding more money. School administrations and staff have known for years that the continued deterioration of education is the inevitable path that Nevada has chosen to follow.

Graph 2.0 – Washoe County School District projected expenses for the 2018-19 year

Nevada Education: Constitutionally Protected To Be Bad

There is no positive news regarding Nevada’s Education. It is a black hole of ever-decreasing funding with a Governor leading the charge to let it fail. Nevada’s Constitution says,

The Legislature shall enact one or more appropriations to provide the money the Legislature deems to be sufficient, when combined with the local money reasonably available for this purpose, to fund the operation of the public schools in the State for kindergarten through grade 12.

The Constitution leaves it to the Legislature to decide how much money to make available for education. The politicians feel that being the worst educated State in the Nation is ‘sufficient.’

 

NOTE:  Discrepancies in Financial Reporting

If someone is interested in reviewing the financial information of the Washoe County School District, they will find it a challenge. Finalized numbers for the same line item for the same year do not match across WCSD documents.

There is one report (used here) that has is an annual report of the finances of the school district. It is called the Comprehensive Financial Annual Report (CFAR) and it is the only WSCD document available online that offers annual financial data for 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016, and 2017. It is typically published about four months after the end of the year.

However, other reports, including the budget information for the 2018-19 school year have different values for the same budget item without any explanation. The 2017 CFAR (pg. 8 or pg. 37 on pdf) shows Regular Instruction Expense to be $226.5 million. The 2017-18 Annual Report (pg. 42 or pg. 51 on pdf) shows the 2017 Regular Instruction Expense to be $212.3 million ($14.2 million less.)

There is no explanation given for the discrepancies for the same budget item for the same ‘final’ budget; however, it makes it difficult for anyone from the public to know what number is the actual amount. It also makes it difficult to compare past numbers to future budgets.

Impotent Taxation: Why Nevada Can’t Have Nice Things

16 Monday Apr 2018

Posted by in About Reno, All Rights Reserved, Business, Conservatives, Crime, Donald Trump, Economy, Education, Entertainment, Ethics, Government, Government Regulation, Higher Education, History, Honor, Housing, jobs, labor, Life, Management Practices, Nevada, parenting, Politicians, Politics, Pride, Public Image, Public Relations, Real Estate, Recreation, Reno, Taxes, Travel, United States, Voting

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Nevada, as a community is not pretty. In fact, it is probably the ugliest State in the nation when it comes to the ‘American Dream.’ Don’t tell that to one of the few citizens (25%) born in the State. Hardcore Nevadans are almost cult-like in the fondness of a State of mostly sagebrush and blowing sand. What Nevada can’t figure out is that it takes money to run a State, and that requires taxes. Nevada doesn’t believe in taxes, they believe in being a failure.

Proud to be the worst…at everything

Nevada Sucks And Has the Rankings to Prove It

Nevada ranks #3 in violent crimes per capita. In education, Nevada is the worst State according to USA Today. Of the best States with the best quality of life, Nevada ranks 43 out of 50, and in the area of social environment, it ranks dead last. Nevada has the 46th worst in the unemployment rate. These aren’t a new downward trend in rankings. Nevada is consistently at the bottom of these rankings.

Nevada is a State everyone points at as the example of what not to do. Companies don’t want to move to Nevada because of the crime, poor education, bad quality of life, which makes unemployment higher.

Nevada Taxation:  Where Rich People Come For a Free Ride

Nevada can’t figure out that it has a taxation problem. More taxes, better schools, lower crime, better quality of life, etc. But Nevada isn’t run by citizens. Nevada is run by the beasts of mining and casinos. It is sad to see how normal citizen rush to defend the monster that feeds on them.

Mining is digging up Nevada’s one-time resources and taking them out of State. Mineral corporations account for over $3 billion dollars of Nevada’s gross domestic product, but mining’s contribution to the State revenues is only one percent. For comparison, Nevada’s cigarette tax contributes four percent to the State budget.

Gaming is the 363 kg gorilla of Nevada politics but pays minimal taxes. The ‘Gaming Tax’ is a tax levied on the winnings of their customers. The ‘Live Entertainment Tax’ is added to the cost of admission. The ‘Room Tax’ is added to the hotel invoice to the customer. The gambler/customer pays the tax, not the casino.

Casino owners like Sheldon Adelson don’t pay income or corporate taxes. They are reaping the money, but not supporting the State of Nevada.

Nothing Else Works

Nevada is the State of blind voters and boot-licking politicians. It is a State that will do anything to avoid fixing the real problem if the solution would impact corporations or the wealthy. The State is has tried everything but the one solution that is obvious:  raise taxes on corporations and the wealthy.

The Silver State is likely to be hit by a perfect storm of economic destruction. The upcoming recession will catch Nevada completely unprepared. Housing prices far exceed the wage-earning potential of the middle class. As jobs collapse, housing will collapse. Underfunded schools, law enforcement, and government services will only get worse.

There is no positive response Nevada will be able to make to an economic downturn. Nevada will become a third world State and the politicians will respond by doing the wrong thing…cutting desperately needed taxes on corporations and the wealthy.

This is why Nevada can’t have nice things.

The State of the Union of the United States of America

29 Monday Jan 2018

Posted by in Aging, Business, Crime, Customer Relations, Customer Service, Economy, Education, Ethics, Generational, Government, Government Regulation, Green, Health, Higher Education, History, Honor, Management Practices, Panama, Politicians, Politics, Pride, Public Image, Public Relations, racism, Relationships, Religion, Respect, Science, Space, Taxes, Technology, United States, Universities, US History, US Space Program, Women

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Mr. Speaker, Mr. Vice President, Members of Congress, the good citizens of the UNITED STATES of America:

We are a country of greatness, that has allowed itself to be taken over by the ungrateful. For centuries we have been the place that the world looks to as a model of what they hope to have for themselves and their families, and yet, in one year that model has become the example of what not to do.

The World Economy

We are the marketplace of the world. Companies in Africa, South America, Asia, Europe, and Austrailia want to capture the market of the United States of America. Our citizens support the world economy, and they know that when the United States falters, the world falters.

And yet, the Republican party would have you believe that if our companies are required to pay their portion of support for the United States of America, they will move their jobs away. It is a twisted logic that accepts companies will move away from their customers, but that is what the Republican party would have you believe in order to fatten the wallets of those who don’t need more money.

It is true that companies in the United States of America have been allowed to hide their money in other countries to avoid supporting the people of the United States of America. The solution to this is not to lower taxes, but to refuse to allow a company to have access to our market if they won’t pay their taxes. The Republican model rewards companies that break the laws of the United States of America by legalizing nonpayment of taxes.

The Power of Government

The Republican party has convinced people that government is inherently evil and that the citizens of this country shouldn’t have to financially support it. They have lied to our citizens by claiming that taxes are wrong, government is evil, and business is holy.

And yet, when we closely examine the ‘waste’ of government we find that typically it is a private business that is stealing from the government, not government waste. Business is based on greed. Government, our government, the government established by our forefathers, the government that financed the railroads, the government that built the water systems, the sewer systems, the dams, the roads and highways, the bridges, government that helped our world neighbors win World War I and World War II, the government that established fire protection, law enforcement, national parks, national monuments, and the government that took us to the Moon and back, THAT government is not evil. THAT government is responsible for all the great achievements in the United States of America.

We are not strong because business made us strong. The history of corporations in the United States of America is one of abuse of workers, deception of neighbors and customers, of mismanagement, fraud, and greed. It has been consistent in our country that when the government keeps a close eye on business, business has succeeded. Government, our government, the government of the United States of America makes for good business, and when government is not there, business brings down our country and our economy, just as the banks did in 2007.

The United States

In this speech, I have not used the word, “Americans.” I don’t use that term to refer to the citizens of the United States of America. Brazilians are Americans. Peruvians are Americans. Panamanians are Americans, Canadians are Americans. And our friends south of our border in Mexico are Americans. All the people of North, Central, and South America are Americans.

WE are the UNITED STATES of America. We celebrate and demand the UNION of our country, not the divisions. What we have is unique. What we have is special. Those that use only the last word in our country’s name fail to understand the importance of the first two words.

As the United States, we are pledged to a government by the people, and for the people, ALL THE PEOPLE, of the United States of America. No one is superior. The wealthy are fortunate, not better. The poor are unfortunate and we have their backs.

Immigrants are our guests until they become citizens, and we will be judged on how we treat them. We don’t need walls, we need paths. Every immigrant should be recognized and assisted as they join our great nation. Anything short of heroic support of the visitors to our nation is beneath the character of the citizens of our country.

Education For All

A miracle has happened in the United States of America. Between 1950 and 2010, our country’s population doubled. In 1950, only 34% of the adults in our nation had a high school degree. Only 6% had a college degree. By 2010, Almost 90% of the adults in our country had a high school degree and 30% of our adult citizens had a college degree. 

Our schools, our PUBLIC schools not only kept pace with the growing population, they expanded the gift of education to almost everyone willing to do the hard work of becoming better citizens.

We cannot stop now. Education is the foundation that this country stands upon. Education creates new job possibilities. Not just for the student, but for the employer. When a good employer realizes that her employees have a greater potential than his or her current job requires, they find ways to expand the challenges, and that means the company can stay competitive, and even outpace other companies in countries that don’t have the power of an employee educated in the United States of America.

It is Time

We have been deceived. The Republicans have tried to tear our country down and then claim they are building it up. Our country doesn’t need to be rescued by people who seek only to line the pockets of a few at the sacrifice of everyone else. The stock market is a measure of greed, not of wealth. Our economy is driven by millions with good jobs that pay them enough to have money to spend, not by a few investors making millions off everyone else.

Taxes are the lifeblood of our great country, and when the wealthy don’t pay their fair share, everyone suffers. It’s time we stopped the lies and deception. It’s time we remember who we are and what we stand for…We are the United States of America, and those that don’t support shouldn’t be leading our country.

This is NOT an Excuse: Why Older White Men Sexually Harass Women

22 Wednesday Nov 2017

Posted by in Aging, Business, Communication, Crime, Crisis Management, Employee Retention, Ethics, Generational, History, Honor, Human Resources, Lessons of Life, Management Practices, parenting, Politics, Pride, Public Image, Public Relations, Relationships, Respect, The Tipping Point, Women

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I need to be clear. Sexual harassment is and always has been wrong.

However, as an older white man, I can say that I am not surprised by the revelations coming out about women who have been sexually harassed by powerful older white men, I have to admit that I have been guilty of the same attitudes and behaviors.

Nothing that I have to say should be construed as an excuse for the behavior. No one should read this and feel any sympathy for men who have engaged in sexual harassment. This is simply an explanation of why I am not surprised by the recent revelations, and why I think almost all men of my age or older have a propensity to sexually harass women.

“Nothing that I have to say should be construed as an excuse for the behavior. No one should read this and feel any sympathy for men who have engaged in sexual harassment.”

I was born in 1957. My parents that raised me were married in 1939. My Dad was twenty years old, and my mother was fifteen…on the day she married. That was not typical; however, older men marrying younger women, even girls, was not uncommon, and during my childhood years, almost every Mom was a housewife.

As a child of the 1960’s, the idea that the man was dominant over a woman was not even questioned. Women were created to please men. The mindset was, women should not be overtly sexual and modest; therefore, it was the man’s place to initiate sexual actions. There was no formal instruction about initiating sexual intention with women, it was just expected that boys would learn as they go.

It was blatantly obvious to me, and probably most men my age, that power and wealth made men sexually attractive, and that women craved men who boldly took the initiative, so they didn’t have to pretend that they didn’t want sex. One way to win over a woman was to be in a position of power, and create a situation where the woman could submit to them.

“…that power and wealth made men sexually attractive, and that women craved men who boldly took the initiative, so they didn’t have to pretend that they didn’t want sex.”

The problem was, it worked. In hindsight, it didn’t work because the myth of women secretly wanting sex was true, it worked because the intimidation of a powerful man, and because most fell into the belief that it was a societal norm. Until I was in my late 20’s, the concept of sexual harassment was not even recognized as a problem in the workplace. A man marrying a subordinate was commonplace.

During my adult years, the development of workplace training began to take hold, and one of the primary topics became sexual harassment training. I, and most other men, were told that we had to be careful how we handled ourselves in the workplace, but that seemed to be focused on the workers, not so much on the executives.

When an issue of sexual harassment did come up with someone in management, companies hushed it up “to protect the woman,” and often the woman was given some type of compensation and moved out of the situation. In the business world, the human resources department enabled men to sexual harass women by treating it as an embarrassment for the company that needed to be dealt with internally, without law enforcement involvement.

There is no excuse for my behavior, nor the behavior of white men my age. In part, the problem is born of myths that are created in the absence of discussion and awareness of sex. Young boys will believe what other young boys will tell them when reliable information isn’t available.

We have to stop pretending that sex is only for married adults, and prior to marriage sex isn’t supposed to happen. Abstinence is an abomination to human interaction, and people who promote that idea don’t realize the damage they are doing to our society. Sex is not taboo or should it be embarrassing to discuss. It is a natural function of life.

We also have to stop letting companies deal with sexual harassment issues. Profit, public relations, and efficient operation of the business have no place in how a workplace sexual harassment issue is resolved.

“Profit, public relations, and efficient operation of the business have no place in how a workplace sexual harassment issue is resolved.”

Finally, I apologize to any woman who feels I have offended and/or been sexually inappropriate with. There is no excuse.

Need To Know: Living in Panamá – Conflict of Lifestyles

29 Thursday Sep 2016

Posted by in Business, Education, Ethics, Government, History, Panama, Photography, Recreation, Travel

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_dsc5783-2

A Panamax ship being lined up to enter the new locks on the Caribbean side of the Panamá canal

I do not live in Panamá, so I can’t claim to be an authority on living in the country; however, when people learn that I have been there several times over the last two years, they often ask me if it is a good place to live, and I have a two-word answer…

It’s depends.

Panamá is Panamá 

If you are looking for a tropical paradise, where the cost of living is low, the people are friendly, and you will be unburdened from life’s annoyances, Panamá is not the place for you. In fact, there is no place on Earth like that. People who seek to find happiness elsewhere will never be happy anywhere.

Panamá is a beautiful and unique place. For the most part, Panamá is as safe to travel as most places in the United States.

It is also a country with a poor public education system, a government that at times seems brilliant, and at times seems self-defeating, and cycle of poverty that traps people and the economy.

Conflicting Lifestyles
Panamá is a small country, but culturally, it is really many countries. Panamá City is El Centro for all of Panamá, but is also a stranger to most of rural Panamá, with completely different values and attitudes than most of the rest of the country.

In addition, the influence of centuries of occupation by Spain, then France, then the United States has left a residual influence of multiple cultures and values. Each of those countries imported workers from other countries, which have introduced the cultures of China and Africa into Panamanian society.

In many ways, Panamá City is bigger than the country of Panamá. Almost half of all Panamanian citizens live in Panamá City and it is the epicenter for immigrants from neighboring Latin American countries. The question of who is a native of Panamá is almost impossible to answer, and within Panama City the question is almost irrelevant.

Beaches, yes, but not near Panama City

Beaches, yes, but not near Panama City

The rural Pacific areas, especially those within a two-hour driving distance of Panamá City, consist of an interesting mix and conflict of cultures. The original Panamanians of the rural regions were mostly quiet people living a rural life; however, several decades ago the areas near the Pacific coast became the envy of developers seeking to attract foreign investment in country.

It is important to note that the Panamá coastland is not one long stretch of sandy beach. Much of the coast is rocky with interspersed beaches. It is also important to know that Panamá’s primary land transportation artery, the Pan-American Highway, does not offer quick access to any beach areas. The nearest area beach area to Panamá City that is near the Pan-American Highway is about an hour drive, southwest from Panamá City.

bahia-view-2

Beachfront development along the rural Pacific coast

For the past three and a half decades, developers have targeted these rural beach area for condo development. This has attracted a mix of foreign and domestic buyers, that have different reasons for purchasing property in Panamá.

Foreigners, primarily from the United States and Canada, seek an inexpensive tropical escape from the cold; however, many of these investors are not wealthy. Certainly some buyers purchase a condo or house in Panamá as a second or vacation home, but many ex-patriots have moved permanently to Panamá with the plan to retire and/or live economically, perhaps with a side income in their new country.

Domestically, wealthy Panamanians have purchased beachfront condos and homes, eager to escape the city on weekends. 

The mix of foreigners with little spendable income, and wealthy Panamanians who run to their condo on the beach for the weekend, has created an environment that has all the look of a tourist-based economy without the expected inflow of tourism dollars, because the non-natives do not engage in tourist activities.

Overall, the result of the development of the rural beachfront communities has been a few successful grocery, household and furniture businesses, with a constant stream of failed enterprises that attempt to coax wealthy Panamanians and ex-patriots out of their condos and into their stores.

It should be no surprise that the natives have no great love for either the wealthy Panamanians or the ex-patriots. The rural residents also have no overt hate for them either. The natives have benefited from the influx of the invaders to their communities, but other than low-paying service jobs, the financial trickle-down impact has been minimal.

The income for rural natives is only enough to force people into working six-day weeks, and two or more jobs to maintain a minimal existence. At the same time, property values have skyrocketed creating a gentrification effect on the local people, driving them away from the highly sought after beachfront areas.

All this creates an unspoken, but real, conflict of lifestyles that a person should understand before they make a decision to live in Panamá.

A Failure of Communication

06 Tuesday Oct 2015

Posted by in About Reno, Branding, Business, Communication, Crisis Management, Customer Relations, Customer Service, Education, Generational, Government, Higher Education, Information Technology, Internet, Management Practices, parenting, Print Media, Public Image, Public Relations, Social Interactive Media (SIM), Social Media Relations, Technology, Traditional Media, Universities, Website, Women

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“What we got here is a failure to communicate“
Prison Warden in Cool Hand Luke

Organizations should use extreme caution in employing anyone over forty-five for handling public image and public relations. I fall into that bracket and I’ve been studying social media since 2007, but I only know enough to understand that most ‘professionals’ of the traditional media don’t have a clue when it comes to communicating information to people in this century.

Traditional media professionals reminisce about the glory days when the game was to be on good terms with the editor of the local newspapers, have drinks with the news directors of the local television stations, and talk shop with the other local public relations (PR) directors at the bigger companies. Those were the days when a phone call could land a big story for the local news that would launch a new product or service. Top management would pat the PR guy on the back (or on the butt if the person was female) and tell him or her what a great job they did.

Those days are over.

The Internet, Facebook, customer reviews, Twitter, Yelp, and a thousand other media channels severely wounded traditional media and the old ways are never coming back. Yet, talk to an old PR person and say that nothing has really changed. It’s all about who you know. Old PR people don’t have a clue at how silly they sound.

I was at a school board meeting for a public charter school last week where a self-professed ‘expert’ in public relations announced that she was at a conference and learned that people no longer used websites to obtain information. She said that parents of school-age children only paid attention to Facebook and Instagram.

Actual "Principal's message" from current school website....written at least three years ago

Actual “Principal’s message” from current school website….written at least three years ago

It should be noted, and that the school’s website is one of the worst on the Internet, and that the school is known for its severe deficiency in communicating information to parents.

Public Communication 2015
As part of the out-of-touch generation, take my advice with a grain of sodium chloride, or whatever water retaining additive you choose, but here is what I have learned in the past eight years.

It is true that many people from different generations tend to engage in social media at varying levels; however, there is no one single media that can reach everyone regardless of their generation. Education level, social economic status, and language all play a role in where people gather information. To declare that there are one or two media sources that parents of school-age children rely on is arrogant at best, and more likely, ignorant.

Any organization’s strategy has to be to use every possible form of media delivery to reach the stakeholders. In the case of a school, information has to be delivered through student folders, phone call announcements, in-school announcements, school website, parent emails, mail, Public Service Announcements (PSA,) school’s Facebook page, etc. Information must also be repeated in order to reach people when they’re listening. A single Facebook post is like going to a street corner at 6:00 AM and yelling out information and then assuming that everyone who passes by that street corner that day will hear the message.

But just sending out the same message through all the channels is ineffective. Social media channels are best used as a ‘reminder’ or ‘alert’ forum with a link back to one source (e.g.; the school website.) Long posts on Facebook make the information less likely to be read both now and in the future. Short posts with a link to more information for those interested is the most efficient method of delivery.

The website is NOT dead. In fact, it is more vital than ever. A charter school’s website is an information source for those considering enrolling their children, a primary source for parents for detailed information, and it establishes the public image for the school. A Facebook page is vital, and if you have a brilliant administration, Twitter can be the inside source for parents who want to know the inside scoop of what is happening now, but the school website will always be the 24/7/365 place for vital information.

It will take a decade or more to weed out the old PR professionals who live in the past; however, it doesn’t take a sixteen-year-old to know when someone doesn’t understand how to communicate in this century. If the stakeholders say they are not being adequately informed, it’s obvious the organization has a problem.

Dear Business Person: It is 2010. Please update your brain.

17 Friday Sep 2010

Posted by in Branding, Business, Communication, Customer Relations, Customer Service, Employee Retention, Government Regulation, History, Information Technology, Internet, Lessons of Life, Management Practices, Membership Recruitment, Membership Retention, Passionate People, Print Media, Public Relations, Re-Imagine!, Relationships, Rotary, Rotary@105, Social Interactive Media (SIM), Social Media Relations, The Tipping Point, Traditional Media, Website

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by Paul Kiser
USA PDT  [Twitter: ] [Facebook] [LinkedIn] [Skype:kiserrotary or 775.624.5679]

Paul Kiser

Recently I listened to a presentation on how to network to increase referrals of potential customers. The speaker made her living by teaching people how to do this, so there is no doubt she knew her subject. Personally, I agree that face-to-face networking skills are critical if you are going to be in business, especially if you have direct customer contact.

However, she quoted statistics from a 2002 study done by the Chamber of Commerce on referral effectiveness based on the method of contact. 2002. That is where she lost me.

How far back is 2002? In 2002, the Department of Justice announced it was going to investigate Enron, the UN Security Council froze the assets of Osama bin Laden, Al-Qaeda, and the Taliban, the Winter Olympics were held in Salt Lake City, Utah, The US Secretary of Energy declared Yucca Mountain, Nevada to be a suitable nuclear waste depository, the Space Shuttle Columbia completed a mission to update the Hubble Space Telescope…it’s last before it would be destroyed on re-entry from it’s next mission in 2003, the United States led coalition invaded Afghanistan, A Beautiful Mind won Best Picture, United Airlines and WorldCom filed for bankruptcy, Congress approved a resolution to go to war with Iraq, and President George W. Bush created the Department of Homeland Security.

Columbia Space Shuttle Breakup in 2003

To some, it may seem like 2002 was yesterday, but when discussing a topic on how business referrals are made in 2010, quoting data from a single, eight year-old study makes me question the relevancy of any of the information provided. Note that the Internet was only eleven years old in 2002. The first Social Media site, Friendster was started in 2002. It wasn’t until 2003, that the more known sites of LinkedIn (May) and MySpace (August) were introduced. Facebook didn’t come on-line until February 2004, YouTube began a year later, and Twitter didn’t start until July 15, 2006.

The world of communication and business have changed dramatically in the past 36 months, let alone the changes over the past eight years. To discuss ‘networking’ from a perspective of the world in 2002 is to be in Denial* of the world of 2010. While ‘more experienced’ business people scoff at “these young people” and their Social Media, the reality is that referrals are being replaced by customer recommendations read off of blogs and other Internet sources. ‘Experienced’ business people can be angry, condescending, and ignorant all they want about the impact of Social Media on business…but it won’t change what has happened. Many people blame government regulation for business failures, but more businesses fail because of outdated business minds and practices than anything other cause and we are neck-deep in 2002 business thinking.

(*See Rotary@105: Grieving Change)

Face-to-face networking is important, but compare the number of face-to-face interactions/connections that a person can make in a day with the number of interactions/connections that can be made through blogs, LinkedIn, Facebook, and Twitter in an hour, and it becomes apparent that dismissing the power of Social Media makes a business person appear uninformed and outdated…sort of like a man who wears shorts, sandals…and black socks. That analogy may not make sense to some people, but then again, those people probably aren’t reading this blog…or any others.

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Training for the Worst Case Scenario

16 Tuesday Mar 2010

Posted by in Crisis Management, Human Resources, Lessons of Life, Management Practices, Violence in the Workplace

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Tomorrow I fly to Philadelphia to put 26 Master’s degree students in a worst case scenario.  I’ve been doing this for over 10 years with Dr. Larry Barton, who is an expert in Crisis Management and Violence in the Workplace issues.  Dr. Barton and I have worked together for Disney, ABC, ESPN, Target, Nike, Merck, and several other companies.

Larry Barton - Crisis Management Expert (www.larrybarton.com)

Dr. Barton has written several books and has an endless number of case studies of workplace violence.  As the expert, he organizes the seminars and is the instructor.  I try to make it real.

In each case my job is to give the person or team the worst case scenario.  Sometimes I am the troubled employee that is ready to commit a violent act and take them with me.  Sometimes I am one of two ’employees’ that are in conflict the Threat Assessment Team has to figure out who is stalking whom.

In Philadelphia I get to do the fun role.  I am the CEO who has just taken over a company and the students, (all of them have jobs in the real world), have to interview with me to keep their job.  At the end of the day we debrief and I let them know who goes, who stays, and why.  I try to make the scenario as real as possible.  To do that I have to create a back story in my mind of what type of person my character is, his management style, what he values, and what he dislikes.

Like all worst case scenarios, the students are never told in advance what they will be undergoing.  It is safe to say if you’re in a seminar with Dr. Barton and I walk in, the day is going to be stressful.  It used to be stressful for me also, but I have gotten to a comfort level with challenging people in an educational setting.

Paul Kiser

As a potential violent employee I control the situation, which is similar to real life, but I always hope that I truly am the worst case they will ever experience in simulation or in real life.  The goal of the seminar is to help the participants recognize a problem and deal with it before it becomes a crisis.

As the take-over CEO I ask the probing questions, but the student must present themselves in a manner that they feel will help preserve his or her job….or not.  I always try to keep the scenario positive and give the students reasons to want to stay with the new company, but in order to keep it real I let them know that my expectations will not be the same that they had with their old company.  I have had situations where the student didn’t even care if they kept their real-life job, so pretending to keep a job in a simulated environment was impossible for them.

The interesting thing about the exercise is that I get to know the students as real people and often I find myself wishing that I would have the opportunity to work with them in a non-simulated environment.  Going through a stressful situation brings people closer, just like real life.